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Also: Tips for better listing photos; How personality affects leadership; Coldwell Banker introduces integrated marketing for "Ultimate Service"


In this issue:

  • Sutton looks to Ontario for growth
  • How to get better real estate photos
  • How personality affects leadership 
  • Coldwell Banker introduces integrated marketing campaign

Sutton looks to Ontario for growth


Sutton Group president and CEO Drew Keddy says the long-term goal is to increase Sutton’s market penetration in key markets “because there’s a direct correlation between market share and broker profitability.”

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How to get better real estate photos


A good photograph is possible every time you list a home if you follow some of the do’s and don’ts tips for better real estate photos.

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How personality affects leadership


Personality figures prominently in every human interaction. Real estate professionals, builders and project managers are at the forefront of this interaction and it is imperative that they appreciate key leadership styles in order to successfully deal with different personality types.

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Coldwell Banker introduces integrated marketing campaign


Coldwell Banker professionals have earned a 98 per cent customer satisfaction rating from over 75,000 Canadian home buyers and sellers, the company says. To mark the event, the company is unveiling a new integrated marketing campaign. 

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