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Also: Open houses, to have and to hold; Calgary board offers services to other associations via subsidiary; Sotherby's expands to Kelowna


In this issue:

  • Breaking through the ad pollution
  • The open house: To have and to hold
  • Calgary Real Estate Board’s subsidiary offers services to other associations
  • Sotheby’s International Realty Canada expands in Kelowna

Breaking through the ad pollution


Consumers are bombarded by thousands of messages each day, so the question is, “How does one rise above the din?” Here are a couple of thoughts on marketing to help ignite some ideas for you.

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The open house: To have and to hold


Allowing strangers into one’s inner sanctum is certainly an invasion, but that’s the whole idea. You want as many people as possible viewing your listing.

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Calgary Real Estate Board’s subsidiary offers services to other associations


The new entity offers support services in technology, professional development and administration on a contract basis to other real estate boards and associations.

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Sotheby's International Realty Canada expands in Kelowna


Sotheby's International Realty Canada has expanded to Kelowna, B.C. The firm's expansion in the Okanagan takes place at a time when regional residential real estate sales have experienced steady gains, the company says.

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