6. What is an unbundled purchase and what's the use of it?
Electricity can never be called green (or renewable) without a guarantee of origin proving this. In 'normal' cases, it is up to the electricity supplier to cover his green electricity sales by the equivalent amount of guarantees of origin. However, very often large consumers don't rely on their electricity supplier to prove the greenness of the electricity. They just buy the guarantees of origin seperately, e.g. via a trader of guarantees of origin. This practice is called 'unbundled purchase'.
During our first year of activities, we have learned to appreciate this practice as a useful and flexible way to allow for green electricity consumption in situations where it would otherwise not have been possible:
- In countries where there is still no working tracking system (despite of the obligaton of article 15 of the Renewable Energy Directive, 2009/28/EC)
- For companies and organizations which don't have the opportunity to choose their supplier and their electricity product. E.g. shops in a shopping mall or events such as music festivals
- For companies with tens or even hundreds of locations
- For companies stuck bound by term electricity contracts