Important Updates

DECA Honorary Life Membership

We are honored to share that our former CEO, Dr. Brenda Clark, has posthumously received the Honorary Life Membership Award by DECA, Inc.

Track and Recognize Learning With Badges

Tied to standards, digital badges provide students with proof of their learning to post on digital portfolios and résumés, LinkedIn, and even on social media. Badges can be used to recognize student achievement, even during social distancing. Don’t forget to keep sharing good news about your students with local media! Here’s a recent example of a student (Julissa Donald) receiving recognition for earning digital badges at Beloit High School in Wisconsin. This article shares more ways on how to make the most of your badges.

Teachers Share Remote Learning Advice, Resources

Each Tuesday, you will receive a focused newsletter with advice and vetted resource recommendations from business and marketing teachers, as well as a few from our staff. You will also find many resource recommendations on our website. Special thanks to members of the Teacher Advisory Network and PD Team for always being willing to help teachers!

Look Inside a Learning Activity Package (LAP)
Nature of Pricing


To be successful, businesses need to have a firm grasp on the marketing mix: product, price, place, and promotion. While not a new concept, the “4 Ps” act as a crucial tool that helps businesses achieve their marketing objectives. Click here to get a snippet about our latest LAP The Price Is Right (Nature of Pricing) and teach students what makes pricing effective, who makes pricing decisions, and why pricing objectives are so important.

This 2020 edition LAP (referenced as LAP-PI-001) is available in the Learning Center today.

Ready-To-Use Classroom Resource

Use The Gray Zone ethical dilemmas to introduce your students to problems and situations that don’t have one specific right or wrong answer. This week’s Gray Zone topic: Determining Buying Motives.

This Gray Zone comes from the What’s the Motive? lesson module (LAP) and aligns to performance indicator SE:883 Determine prospect’s buying motives for use in selling.

Learning Center LMS

Did you know? The “Discussions” feature in the Canvas Learning Center can be used for student blogging. Discussions posts can serve as students’ individual blog posts and allow threaded replies from classmates. Instructions can be found here.

For an in-depth look at all the features the Learning Center has to offer, watch this video.

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MBA Research & Curriculum Center
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Columbus, OH 43212

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