Conclave Keynote: Maintaining and Driving Brand Loyalty During a Pandemic
We are pleased to welcome Ty Tonander, Managing Partner/VP of Brand Design at Ultra Creative, to MBA Conclave 2020 Virtual Experience. Ty has led numerous redesigns and innovation projects for companies such as General Mills, Starbucks, Amazon, Mars, Pernod Ricard, Foster Farms, Georgia Pacific, Well’s Dairy, Jack Link’s, and Chattem. He’s also worked with many small entrepreneurs to help bring their brands to life. Ty believes packaging should tell a story, engage consumers to want to purchase your product, and be tethered to consumer insights. He’s a trend fanatic and has led numerous trend-hunting expeditions for clients to help uncover the latest and greatest in product, design, and innovation in any category. MBA Conclave 2020 is October 16-18. Register today!