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POLICY NEWS
OECD releases a new report on alcohol
 
The Report finds that per capita consumption has overall decreased but that many countries have experienced an increase in risky drinking behaviours. Get the full study here.
The EU announces Better Regulation plans
 
Long awaited Better Regulation package was released on 19 May by the First Vice-President of the European Commission. The package contains new rules on how the EU institutions will regulate more efficiently. The Commission explains that legislation should not be imposed but prepared inclusively. Read more.
Digital Single Market: the topic of the moment
 
The European Commission launched its Digital Single Market Strategy, outlining 16 actions designed to ensure better access for consumers and businesses to digital goods and services; creating the right conditions and a level playing field for innovation in digital services, and maximising growth potential. Read more.
Google is the largest world media owner
 
ZenithOptimedia reports that Google has taken over Disney as the world’s largest media owner. It is also bigger than the second-largest and third-largest (Comcast) combined. Read more.  
The Consumer Summit to be held in 2 weeks
 
The Summit will take place 1-2 June in Brussels. It will focus on 4 major themes: Consumer information in the Digital Single Market, Energy union: a new deal for energy consumers, Effective enforcement in the digital environment and Over-indebtedness. Register here.
EACA NEWS
IMC European Awards 2015: Call for Entries open

EACA and the Integrated Marketing Communications Council of Europe (IMCC) have announced the call for entries for the 2015 IMC European Awards for Integrated Marketing Communications. Read the full press release here.
The EACA Euro Effies 2015 jury announced
 
EACA has announced the Euro Effie Awards 2015 jury which will be chaired by Josep Hernandez, Senior Communications Director at Mondelez International. The first round of judging runs from 27 May to 11 June and decides which campaigns will go forward to the second round on 30 June. Read more here. 
Ad Venture 2015 Final
 
Three teams of edcom talented students will pitch their presentations to the final jury on 22 May at the edcom meeting in Paris. Congratulations to Pantheon University in France, Leeds College of Art in UK and Aarhus University in Denmark for making it to the Top 3. Now the question remains: who will win the competition and get to attend the Cannes Lions Festival? Best of luck to all teams! The outcome will be announced here.
European Advertising Certificate 2015: announcement of results
 
Did your young professionals take the EAC 2015 exam? Then stay tuned because results will be announced early June and certificates will be handed to those participants who passed. Learn about EAC here.
EACA International Summer School 2015 in Seville
 
Still wondering whether you should send your young professionals to the EACA International Summer School? Stop hesitating and register them, they will come back to you more inspired and knowledgeable than ever after spending an intense week of hands-on and fun work. To find out more about what we offer, click here.
INDUSTRY NEWS § EVENTS
Join Data Driven Marketing Tour!
 
This unique two-day program (18-19 June, Dublin § London) provides practical, intensive digital marketing and social media sessions, hosted by the premier digital marketing and social media companies in the world, such as Facebook, LinkedIn and HubSpot. Learn more. EACA has a special discount for members, please send us an email if you are interested. 
EVENT LISTING: ProcureCon Marketing 2015
The 3rd annual ProcureCon Marketing conference is taking place from 2 to 4 June, 2015 at the Hotel Russell in London, UK. To register with our exclusive discount of 15%, use the code ‘EACA15’ here. For more information, click here.  
EVENT LISTING: Kiev Advertising Festival
 
16th Kiev International Advertising Festival will be held in Kiev from 28 to 29 May 2015. The annual event will bring together more than 1,500 entries from leading advertising agencies in the world, 500 guests, and 64 jury members from 31 countries. The jury of KIAF includes numerous winners of international competitions and experienced festival judges (Cannes Lions, New York Festivals, ADC*E, Golden Drum, Epica, etc.). Learn more.
EVENT LISTING: Real-time Advertising Summit 2015

After the success of ACI’s inaugural Real-Time Advertising Summit which took place in London on November 2014, we are very excited to come back for another edition of RTA Summit which will take place in London on November 18-19 2015. Find out more here. To register with our exclusive discount of £1,195 (-£300), please contact Mohammad Ahsan and quote discount code QRT3MP20
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