A weekly essay on better writing. With jokes. VIEW ONLINE | FORWARD
Mike Long | Writer, Speechwriter, and Speaker Logo
Get Mike's tips in your inbox. Subscribe today!
Share these tips!

Michael Long is a speaker, writer, and educator.

To discuss hiring Mike for your project, email him.


Share these tips!

Make Your Point And Move Along

Minimize how much people have to read. If you don't, they will.

Free, free, free:  While we're stuck inside, enjoy a complimentary membership to my new site, The Magic Show.

This week I'm sending along something different: a video.

We are inundated just now with "we care" letters from companies. Their goal? It's rarely clear.

Most seem to be "we gotta get out there!" reactions instead of considered missives. They typically go on and on but tell us nothing we needed to know.

That's a formula for lowering your readers' interest in what you say in the future.

Here's how to write that corporate letter in the current stressful time. The bottom line: Give your readers something they need, or need to know. Say it briefly. Sign off.

To watch this short video (3 mins), click on the photo, or click here.


A little extra note, hidden away down here. I take on a few one-on-one writing students as they appear, usually people who want to improve their ability with op-eds, speeches, or even creative writing. Obviously I have more free time than usual just now, so if you're interested, let's talk. We'll find a price that works for both of us (I'm cheaper than you're expecting these days), and if you have a trade in mind for your skill or some cool item, I'm open to that, too! Email me.

Mike's Calendar
Topic Organization Date Location
Professional Writing
A Trade Association April 7 Washington, DC
General Writing
A Trade Association April 14 Washington, DC
Georgetown University April 15-17 Washington, DC
Storytelling PSA Online Speechwriting School May 27 Online
PR Writing IABC World Conference June 14-17 Chicago
Advanced Speechwriting PSA August 17 New York City

Click here to share this newsletter.

Hire me to teach, speak, or write. I'm at Mike@MikeLongOnline.com.


© 2020 Mike Long. All rights reserved.
Burke, VA  22015
You're getting this email because you opted in online. If you don't want to get it anymore, just click on the unsubscribe link and you're outa here!