Betina Cochran is currently Director of Licensing and Special Markets at Highlights for Children. Formerly Editorial Director for Interactive Media and Global Partnerships, she has developed website content, apps, and a digital library for Highlights. Prior to Highlights she was head of the licensing and publishing program at the American Museum of Natural History in New York City, and before that she spent 17 years living and working in Europe. She is a specialist the global sales and acquisitions of intellectual property rights; new business, product & partnership development; and brand management in the Licensing, Trade & Educational Publishing, and Non-Profit industries.
Betina will speak at the Saturday Lunch to inform us about Highlights for Children’s journey into the 21st Century.  Learn how Highlights’ new app “Highlights Every Day™” is capitalizing on the growing digital consumption habits of children by giving them the screen time they crave, backed by the safe, quality content parents trust and expect. This is digital “Fun with a Purposeâ„¢.”

When you attend the conference, you’ll be able to get a free download of the app to try it out! 
Learn from presentations on these Conference Themes:


Learn from the people who have their finger on the pulse of
children's nonfiction!â„¢
Our stellar faculty members include teachers, librarians, educators at university graduate schools of education, authors, illustrators, agents, app developers, marketing and social media consultants, editors, art directors, designers, book packagers, and publishers from:

Your conference registration includes: Panels, Workshops, Social Events, and Meals. This is your chance to make the connections and get the ideas that will empower you in the changing world of children's nonfiction. Don't miss this opportunity! Register now!
For questions, contact:
Sally Isaacs, or call (201) 634-1870
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