View this email in your browser
Hello and welcome back to Powell Tate Insights!

For our first edition of 2022, we’re unpacking some of the under-the-radar issues and trends likely to impact the public affairs and communications environment this year, with the help of thought leaders and friends from across a range of sectors.
While it seems clear that this will be a challenging year, once again driven by the pandemic, politics and continued economic and social upheaval, I can’t help but feel optimistic. At Powell Tate, we’re energized by our place in the new Weber Shandwick Collective (more about that below), and eagerly jumping into another year of brave, industry-defining work. I look forward to sharing more with you in future editions of PT Insights.

-- Paul Massey, President, Powell Tate
Photo by Anika Huizinga on Unsplash
We opened the year by connecting with dozens of thought leaders across policy, politics, business, public health and the media to explore the issues and trends they see shaping the public affairs and communications landscape in 2022.
Top recurring issues are familiar ones. From the myriad implications of the ongoing pandemic to politics and polarization; economic recovery, inflation and the supply chain; voting rights; the threat of misinformation and disinformation; and impending transformative Supreme Court rulings and a nomination process. 
Our team of experts also shared some additional perspectives as public affairs and communications imperatives: 
  1. We can’t rely on what we used to know. 
  2. Racial equity and climate change will serve as critical lenses for corporations and policymakers.
  3. States, cities and corporations will increasingly fill the void created by federal gridlock.
  4. America’s leadership position in the world is fragile.
Read More on What Experts are Watching
Photo by NASA on Unsplash
On Issues Decoded, Jim Meszaros, EVP of International Public Affairs, highlights eight global developments to watch in 2022 as the world continues to grapple with the COVID-19 pandemic, economic challenges, rising political and social unrest, and the prospect of disruptive geopolitical conflict.
Read More on Issues Decoded
Did someone forward PT Insights to you? Click here to subscribe.
In December 2021, Weber Shandwick announced the creation of The Weber Shandwick Collective, our new global enterprise brand. This network of specialist creative, marketing, communications and consulting firms – including Powell Tate – is built for the convergence of society, media, policy and technology, ensuring we deliver integrated, culturally resonant solutions to clients’ most complex strategic and communications problems.
Weber Shandwick also announced Weber Shandwick Futures – one part think tank, one part incubator and two parts business engine – to identify potential investments, partnerships or M&A opportunities that help shape future-forward offers to clients.
The announcements were featured in PRovoke and PRWeek.

Learn More about the Weber Shandwick Collective
Since March 2020, Powell Tate, Weber Shandwick and our research partners at KRC Research have been examining the perspectives and experiences of U.S. consumers and workers amid the pandemic. One issue we’ve asked about, and that we’ve studied for over a decade: the state of civility in America. Our latest findings – including that just 39 percent of survey respondents believe the general tone in the U.S. is civil and respectful – were recently featured in The New York Times, with a quote from Micho Spring, Chair of Weber Shandwick’s Global Corporate Practice. The findings were subsequently cited in The Washington Post.
Read More in The New York Times
In 2020 and 2021, organizations set significant diversity, equity and inclusion (DEI) goals. In Fast Company, our colleagues from United Minds lay out five predictions and recommendations for advancing DEI strategies in 2022 – from reporting progress to engaging employees to taking a stand on key issues.
Read More in Fast Company
On Purpose Decoded, Kate Olsen, SVP of Social Impact, lays out three critical pivots in purpose communications to accelerate progress on the central ESG challenges of structural inequities, climate and misinformation in 2022.
Read More on Purpose Decoded
Over on, we’re sharing thought-provoking insights from Mike Connery, SVP of Digital Innovation, on how combating misinformation is every brand’s purpose, and from Trish Taylor, EVP and Health Practice Lead, on the need to advance health equity beyond this cultural, pandemic-driven moment.
Explore More Insights
We’re continuing to grow our team of exceptional communicators, creatives, strategists, planners and analytics experts! If you or someone you know wants to combine purpose and passion in game-changing public affairs and communications work, explore a career with Powell Tate.
Careers with Powell Tate
Thanks for reading and see you next month.
Subscribe to PT Insights
Copyright © 2022 Powell Tate, All rights reserved.

Our mailing address is:
Powell Tate
733 10th St NW
Washington, DC 20001-4884

Add us to your address book

Want to change how you receive these marketing emails?
You can update your preferences or unsubscribe from this list.